The field of marketing communications is plagued by endless hype. But the truth is, in commercial and industrial environments, business relationships are ultimately won and maintained through performance. Not by slick, expensive marketing campaigns.
That said, marketing communications will help you initiate connections with the customers you want, but only if you use good, sound business-to-business marketing strategies.
Businesses that sell to other businesses need to communicate differently from businesses that sell directly to consumers. We call this B2B marketing.
And that's the kind of marketing strategy you'll find on these pages.
Want to check if your website is a good business-to-business tool? Perhaps you want to write more convincing emails or sales letters . Got a trade show coming up? Maybe you need more effective video strategies. Could you use a few sales presentation tips?
Here you'll find helpful resources on these and many other topics.
Have a chat with a group of independent and experienced Calgary marketing consultants who have paid their dues in business-to-business sales and understand how to communicate effectively in that environment.
Call us: 403.589.9509. Email us: .